A lot of home builders waste thousands on marketing that does not function. The trouble isn’t the advertisement, it’s the method. In this episode, Sam McEwin joins Mick Hawes to break down what great advertising and marketing truly appears like in today’s structure market. With over 15 years of advertising and marketing experience, Sam shares actual methods that aid building contractors draw in top quality clients, build trust, and expand quicker, without relying upon gimmicks.
02:01 Introducing Sam McEwen and Biz Wisdom
02:56 Sam McEwen’s Background in Marketing
04:29 Insights from the 2025 State of the Nation Report
07:17 Challenges in Builder’s Online Presence
11:11 Importance of Building Relationships
16:56 Effective Advertising Strategies for Builders
26:44 The Role of CRM in Lead Conversion
28:24 Lead Generation and Nurturing
29:01 Importance of CRM Systems
29:46 Case Study: Successful Lead Nurturing
32:01 Marketing Platforms and Tools
33:24 Marketing Strategies for Builders
36:35 Current Market Trends and Insights
39:29 Future Recommendations for Builders
40:56 SEO and Online Visibility
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Chat with Julie (Co-Director): 0409 176 148.
julie@buildersbusinessblackbelt.com.au.
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If you’re prepared to grow your structure organization the smart way, this episode will certainly reveal you how. 71% of you enjoy but do not subscribe. Hit subscribe so we can bring bigger guests and better understandings if this content aids you!
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