This is my old social media course, recorded in 2022-2023, but I know new social media sites managers will locate it beneficial.

In this thorough course, check out the essentials of social media administration. Practical ideas on producing content schedules, performing social media sites audits, producing leads, and running effective customer discovery phone calls are featured. Gain understandings into building solution bundles, pricing methods, and crafting detailed social media reports.

This video is loaded with valuable details to assist you succeed and grow as a professional social media supervisor.

I created a PDF called the Social Media Manager Bible if you desire a beginner-friendly source you can review in a few hours. It consists of layouts, structures, and manuscripts to assist you begin effectively without really feeling overwhelmed.

➝ Social media manager Bible: nestuge.com/dpdy0_nl8

My Social Media Manager Mentorship is open if you want much deeper support. It is a paid mentorship with real-time courses, projects, sources, and neighborhood support to assist you expand the proper way. If registration is open, you can join the waiting list or join directly.

➝ Mentorship program: nestuge.com/tsmoacademy

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Chapters
00:00 Introduction to Social Media Management
00:15 Understanding the Role of a Social Media Manager
01:33 Steps to Start as a Social Media Manager
05:56 Essential Skills for Social Media Managers
23:40 Client Onboarding Process
33:57 Finding Your Niche in Social Media Management
50:36 The Importance of Contracts for Social Media Managers
51:41 Setting Contract Duration and Terms
53:50 Exit Clauses and Payment Terms
55:20 Communication and Client Boundaries
01:00:18 Pricing Strategies for Social Media Managers
01:17:44 Understanding Pricing Metrics
01:42:56 Setting Premium Rates for Quality Service
01:43:38 Transitioning to the Maturity Stage
01:46:02 Building Your Freelance Service Package
01:46:37 Drawing from Knowledge and Research
01:48:07 Specifying Unique Offers and Packages
01:49:10 Offering Tiers or Bundle Options
01:50:12 Setting Up Opportunities for Upsells
01:50:49 Creating a Social Media Strategy
01:52:22 Conducting Social Media Audits
01:53:02 Competitor Analysis and Keyword Research
01:55:10 Developing a Content Calendar
01:55:42 Strategising for Success
01:57:58 Blending Social Media Marketing with Business Goals
02:01:32 Mastering Discovery Calls
02:32:56 Setting Realistic Goals
02:33:16 Immediate Action Plan
02:33:38 Recap and Proposal
02:35:16 Client Interaction Insights
02:37:13 Handling Client Expectations
02:45:41 Social Media Audit Essentials
03:16:12 Introduction to Planning and Customisation
03:17:01 Customising and relabeling Fields
03:19:21 Setting Up Content Types and Statuses
03:22:03 Uploading and Managing Attachments
03:23:59 Creating and Sharing Content Calendars
03:40:18 Using Google Sheets for Content Calendars
03:54:56 Introduction to Google Sheets and Airtable
03:55:46 Creating and Managing Calendars
03:56:03 Learning Trello for Client Management
03:56:50 Optimising Airtable for Client Use
04:05:20 Designing a Social Media Report from square one
04:33:03 Final Q&A and Class Wrap-Up